Powerful, Modern Ecommerce Development
- Web Design / Development
- Photography Coordination
- Search Engine Marketing
- Search Engine Optimization
- Creation of New D2C Marketing Assets
- Years-Long Reliable Partnership
The Challenge
Bio-Groom had a successful, storied product line, but their web presence wasn’t what they wanted it to be. They weren’t selling products directly through their website, and the product info on their site was all in a custom format that wasn’t compatible with any ecommerce systems.
The TWG Solution
TWG developed an exciting, dynamic new website that capitalized on Bio-Groom’s brand strengths and brought their ecommerce ambitions to the forefront. TWG used purpose-built scripting to port old data into WooCommerce, and then expanded that data into a fully-functional store inventory.
Taking into consideration the unique shipping challenges of Bio-Groom’s product, TWG addressed those needs in multiple ways, from building out bulk order incentives and product bundles, to customizing advanced shipping rules to help ensure Bio-Groom’s shipping costs fit both the seller and the buyer. A suitable experience for wholesale partners was also developed, ensuring that biogroom.com could be a one-stop shop for Bio-Groom products, directly from the company.
