The Fitzgerald at Grove Park Inn

[col grid=”3-1 first”]

Challenge:

For 12 months, The Fitzgerald, luxury $1 million+ condominiums adjacent to Grove Park Inn, sat nearly uninhabited with only one of the 24 units purchased. At the time there was very little qualified traffic coming to the website or the community.[/col] [col grid=”3-1″]

Solution:

Our team implemented a nimble, effective, highly accountable marketing campaign, with a strong focus on digital. We drove qualified traffic to a new custom built website, with a custom CMS. We launched a SEO + a targeted Google Adwords campaign aimed at nearby local & regional markets.[/col] [col grid=”3-1″]

Results:

» 600% increase in web traffic
» 500% increase in website leads
» 1,000% increase in traffic generated from organic search
» 4 sales of $1 Million+ condos in 12 months
[/col] [hr]

Tools We UsedBranding and Creative Development, Copywriting, Website Design, Website Development, Keyword Buys, Search Engine Optimization, Social Marketing Implementation, Targeted Digital Banner Campaign, Email Marketing, Traditional Media Planning/Buying, Digital Marketing and Optimization Plan[hr]

 

Website Design and Development

Website // Interactive Floorplan

Email Marketing

Email Marketing